Multi-Channel Direct Approach

The goal is to attract the attention of shoppers who are actively looking to purchase. To achieve this, we start by understanding the consumer's needs and preferences. This includes identifying factors such as their lunch habits, family size, etc. By gaining insights into their lifestyle and needs, we can develop effective strategies to target them.

Once we have identified the target audience, we use personalized messaging to reach them wherever they are. Our approach is to deliver tailored messages, from you, that will be hard to ignore. Let us handle the work while you sit back and watch the results.

Inbound BDC

T3 Marketing's BDC team makes thousands of calls to potential car buyers on a monthly basis. Our Business Development Center program effectively handles Direct Marketing responses by scheduling regular, qualified appointments to your CRM.

Email Marketing

Our Email Marketing approach mimics the effects of direct mail and display advertising to increase brand awareness and provide targeted messaging. Additionally, it allows us to notify the consumer that they will be receiving direct mail offers for their vehicle, which will boost website traffic, phone calls, and appointments to your CRM.

Direct Mail Campaign

After being exposed to your brand through email, display advertising, or our other marketing efforts, the consumer will receive a customized direct mail letter featuring a special offer.

Final Notice Emails

With the consumer now interested in doing business with you, we follow up by sending a second email soon after the initial email and direct mail pieces were received. This email contains a more compelling incentive and informs them that it is their "final notice."

Outbound BDC

As our marketing campaigns are in progress, our BDC team is simultaneously making calls to the same potential customers, reconnecting with lost and inactive customers, and reaching out to potential service customers from your DMS.

Facebook & Instagram

Surprisingly, we can target the exact same prospecting or DMS lists you use for direct mail, and email campaigns, Using Facebook & Instagram. This approach is highly effective in driving more qualified leads.

ROI Reporting

Being successful is not enough if we can't demonstrate it. Our integrated reporting systems provide evidence of the value of this high-frequency method we use. We are proud to say that our high-frequency direct marketing campaign has an average cost per unit of $285.